Spotify’s Marketing Strategy & 5 Effective Marketing Campaigns

“Everyone gets to celebrate who they are and their listening.” Sloan-Vincent from Spotify explains how Wrapped became a cultural phenomenon and got users’ radar over the years. The biggest music streaming platform in the sector, Spotify has been irreplaceable by its users since 2006.  Being on various operating systems and its budget-friendly subscription plans allow …

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source https://digitalagencynetwork.com/spotifys-marketing-strategy-effective-marketing-campaigns/

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