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At Kooba, we love experimenting with new technologies and stand-out eye-catching design, but we’re obsessed with pushing the envelope even further. Animations are a perfect avenue for this. We are bringing animated features into more and more of our projects and the benefits of this strategy are remarkable. Let us walk you through the top … The post Why We’re Crazy About Animations appeared first on Digital Agency Network . source https://digitalagencynetwork.com/why-were-crazy-about-animations/

The digital marketing industry is full of marketing agencies that deliver great results for clients but struggle to drum up a business of their own. The quest to get clients is a constant one that agencies often put on the back burner. If you want long-term success, though, now is to time to invest in … The post How to Get Clients for Your Digital Marketing Agency in 2022 appeared first on Digital Agency Network . source https://digitalagencynetwork.com/how-to-get-clients-for-your-digital-marketing-agency/

In today’s digital world, it is important to create a website with an accurate design; incorporating UI UX design, sales funnel, and SEO-oriented company is extremely important if one wants their business to grow. When CEOs and founders aim to make the business scalable, expanding it further to make it even more successful, they first … The post Does Professional Website Design Help Your Company appeared first on Digital Agency Network . source https://digitalagencynetwork.com/does-professional-website-design-help-your-company/

If you are starting a new business, one of the first things you will be trying to do is create a website. But, if you are not the most tech-savvy person in the world, you will want to start off by using a content management system or CMS. This is going to allow you to … The post Are WordPress Websites Good for New Businesses? appeared first on Digital Agency Network . source https://digitalagencynetwork.com/are-wordpress-websites-good-for-new-businesses/

Nowadays, over half of all searches end with a zero-click on the first Google search results page (SERP for short). Searchers either get answers to their questions straight away or refine their queries because they are dissatisfied with what they see. So, the question is, doesn’t Google rob websites of organic traffic by providing instant … The post Google Rich Results and Their Impact on Website SEO appeared first on Digital Agency Network . source https://digitalagencynetwork.com/google-rich-results-and-their-impact-on-website-seo/

Many businesses choose to use Shopify for their online store. But this does not magically attract customers. You still have to work hard to showcase your products and entice customers to choose you over competitors. Simply, Shopify is just a good platform to use for eCommerce. The best way to get your business out there … The post When Is It Time to Use Shopify SEO Services? appeared first on Digital Agency Network . source https://digitalagencynetwork.com/when-is-it-time-to-use-shopify-seo-services/

A new era of privacy and data storage on the internet will be defined by Web 3.0 and the Metaverse. The concept of decentralization and blockchain technology will be a key element of this as well as a move towards virtual reality. In every industry – social networks, email, messaging, storage, banking and e-commerce – … The post Web 3.0: Advertising, The Metaverse, and Data Protection appeared first on Digital Agency Network . source https://digitalagencynetwork.com/web-3-0-advertising-the-metaverse-and-data-protection/

Recently, Amazon announced a whole bunch of new and exciting advertising features which are set to comprehensively overhaul previous Amazon advertising exploits. The online retail behemoth has always kept its latest developments tightly under wraps, but with Amazon bracing itself for some severe economic challenges ahead, this uncertain landscape has certainly played a huge part … The post 6 New Amazon Ad Features You Need to Know About appeared first on Digital Agency Network . source https://digitalagencynetwork.com/6-new-amazon-ad-features-you-need-to-know-about/

After a survey conducted by ICSC, Financial Post mentions that the US alone spent about $226 million on holiday shopping in 2021. As we continue to heal from the lingering damage caused by COVID-19, and with the inflation prices continuing to increase, both shoppers and businesses are in for a surprise this holiday season. After … The post An Influencer Marketing Checklist for Your Holiday Campaign appeared first on Digital Agency Network . source https://digitalagencynetwork.com/an-influencer-marketing-checklist-for-your-holiday-campaign/

Let’s talk about the latest eCommerce marketing trends set to take the new year by storm. eCommerce itself is an industry that is only going to get bigger. But what are the newest eCommerce marketing ideas for 2023? And more importantly, what ideas should you be asking your Google Shopping agency to implement in January … The post Top 7 eCommerce Marketing Ideas for 2023 appeared first on Digital Agency Network . source https://digitalagencynetwork.com/top-ecommerce-marketing-ideas-for-2023/

Three years into a global pandemic and much of the world’s business playing fields have been forced to change. Lockdowns, patron limits, and social distancing has culminated in a giant push towards business being done online, and so everyone has been clamouring to start a new digital marketing strategy. In the B2B space, marketing managers … The post B2B Needs to Go Deeper Into Digital Marketing: Here Are Some Tips appeared first on Digital Agency Network . source https://digitalagencynetwork.com/b2b-needs-to-go-deeper-into-digital-marketing/

In recent years, we have seen a large increase in online startups and small businesses. Shifting to eCommerce has resulted in opportunities to drive revenue and sales beyond the classic channels of search and display, including new channels like social media marketing, influencer marketing and partner marketing.  Going into the next phase of their growth … The post Buckle Up for 2023: Leveraging Partner Marketing for Sustainable Growth appeared first on Digital Agency Network . source https://digitalagencynetwork.com/buckle-up-for-leveraging-partner-marketing-for-sustainable-growth/

Gone are the days when you had to set up a physical location somewhere just to drive sales to your business. Today, a lot of business owners and entrepreneurs have gone into eCommerce. But with this shift, they also started to wear multiple hats at once. Therein lies the problem. Trying to do many things … The post eCommerce Team Creation 101: Your Guide to Creating a Team That Will Lead You to Success appeared first on Digital Agency Network . source https://digitalagencynetwork.com/ecommerce-team-creation-your-guide-to-creating-a-team-that-will-lead-you-to-success/

An attractive and user-friendly website is essential to keeping visitors on your page. With visual regression testing, you can ensure that updating your website won’t have a negative impact on the user experience. However, you might not know how to get started with this testing method. The good news is that some WordPress plugins can … The post How to Automate Visual Regression Testing in WordPress appeared first on Digital Agency Network . source https://digitalagencynetwork.com/how-to-automate-visual-regression-testing-in-wordpress/

A marketing funnel lets you map the customer journey, from awareness all the way through to post-purchase advocacy. Brands devise content and messaging around the different stages of their funnels, and each stage needs to be equally well-ideated if they want their customers to have frictionless interaction with them over the long term. For example, … The post How Well Are You Funnelling Shoppers on Social Media? appeared first on Digital Agency Network . source https://digitalagencynetwork.com/how-well-are-you-funnelling-shoppers-on-social-media/

Instagram is one of the most popular social media platforms, and businesses that want to succeed need to post regularly. But finding time to post every day can be difficult, especially if you’re busy running your business. That’s where scheduling tools come in. In this article, we’ll discuss some of the best apps to schedule … The post Instagram Scheduling Apps You Should Use in 2023 appeared first on Digital Agency Network . source https://digitalagencynetwork.com/instagram-scheduling-apps-you-should-use/

Lack of competence can become a serious bottleneck in business processes, and that’s why ongoing training and upskilling of workers are a must. An effective learning and development program helps employees hone skills that enable them to perform daily tasks and overcome future challenges. This step-by-step guide addresses the process of L&D program preparation and … The post How to Create an Effective L&D Program in 5 Steps appeared first on Digital Agency Network . source https://digitalagencynetwork.com/how-to-create-an-effective-l-and-d-program-in-steps/

Until recently, there were two universal truths surrounding digital advertising. The first was that the industry, even in spite of its rapid growth, was pretty much impervious to the business cycle. And the second was that it was dominated by the duopoly of Google and Meta—the former in search ads, the latter in social media. … The post How Is TikTok Challenging the Google–Meta Advertising Duopoly? appeared first on Digital Agency Network . source https://digitalagencynetwork.com/how-is-tiktok-challenging-the-google-meta-advertising-duopoly/

Lead generation is a crucial tactic to ensuring that your business is constantly identifying, reaching, and cultivating valuable relationships with new prospects. While lead generation can typically reside within either the sales or marketing teams, it oftentimes is a specialty requiring skill sets beyond just everyday marketing or sales operations — as such, many organizations will … The post What is the Best B2B Lead Generation Company? appeared first on Digital Agency Network . source https://digitalagencynetwork.com/what-is-the-best-b2b-lead-generation-company/

The quiet quitting trend has been a hot topic in the business world and media for some time. While the name is new the issue is old and well-known to business leaders- employee disengagement.   And this may be a reaction to the extremely stressful Covid era that introduced a changed perception of the workplace and … The post 4 Effective Ways to Address Quiet Quitting Trend appeared first on Digital Agency Network . source https://digitalagencynetwork.com/effective-ways-to-address-quiet-quitting-trend/

Have you ever wondered how much time your team actually spends on admin, rather than billable work? Or whether it’s possible to anticipate increased demands far enough in advance to get someone hired and on-boarded before there’s a bottleneck? If the answers to these questions seem inscrutable, it might be time to hire a resource … The post Is It Time to Hire a Resource Manager for Your Agency? appeared first on Digital Agency Network . source https://digitalagencynetwork.com/is-it-time-to-hire-a-resource-manager-for-your-agency/

Whether for personal or business needs, blogging can help to strengthen your brand image. It is one of the most popular content marketing strategies that can enhance your online presence and attract audiences, increasing brand awareness. To learn how to create your own blog from scratch, click here to discover the process in nine simple … The post The Best Ways to Grow Your Personal Brand Through Blogging appeared first on Digital Agency Network . source https://digitalagencynetwork.com/the-best-way-to-grow-your-personal-brand-through-blogging/

Here at Influence Digital, we work with several mental health-focused clients, which has given us a solid understanding of how to navigate the mental health landscape. Recently, we decided to look deeper, specifically into men’s mental health. As we know, men and women struggle with mental health illnesses differently; in the UK, male suicide statistics … The post A Look Into Men’s Mental Health appeared first on Digital Agency Network . source https://digitalagencynetwork.com/a-look-into-mens-mental-health/

With the introduction of Chrome’s new user-agent string structure, web analytics solutions need to be prepared for future updates.  Google is changing its user-agent string to provide a better browsing experience for users. The change will affect all browsers on Android devices.  The User-agent string is sent with every HTTP request to the server. This … The post Is Your Analytics Ready for Upcoming Browser Changes? appeared first on Digital Agency Network . source https://digitalagencynetwork.com/is-your-analytics-ready-for-upcoming-browser-changes/

If there’s a word to describe the client reporting process, it’s time-consuming. Picture it. You login to Facebook with a client’s account, take a few screenshots, paste them on a spreadsheet, and send it to them. You log out and login back again with another client’s account, take the screenshots, and … well, you know … The post 4 Pro Tips for Creating Powerful Agency Dashboards appeared first on Digital Agency Network . source https://digitalagencynetwork.com/pro-tips-for-creating-powerful-agency-dashboards/