The Good, the Bad and the Ugly of Selling Empowerment
Only five years have passed since that Audi advert compared finding a car to finding a perfect wife and Protein World asked women, “Are you beach body ready?”, a question that earned them serious backlash for body shaming. A steady stream of similar messages in adverts in the ensuing years has done even more to …
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source https://digitalagencynetwork.com/the-good-the-bad-and-the-ugly-of-selling-empowerment/
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