Choice and Transparency in a Post-Third-Party Cookie World

Marketers woke up in May 2021 to a brave new world where consumers were empowered to turn the tap off app tracking data and third-party cookies.  For some, panic set in whilst for others it’s simply forcing us to focus on what really matters to consumers. In this article, we take a deep dive into …

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source https://digitalagencynetwork.com/choice-and-transparency-in-a-post-third-party-cookie-world/

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