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IKEA’s Digital Marketing Strategy: Top Things to Know About the Company’s Success

IKEA is a well-known brand selling its products nearly all around the world, and behind its global success, IKEA’s digital marketing strategy lies. We believe that companies, not only the ones selling furniture, can learn a lot from IKEA’s offline to online digital transformation. Sweden’s leading retail company, IKEA, has decided to develop its marketing … The post IKEA’s Digital Marketing Strategy: Top Things to Know About the Company’s Success appeared first on Digital Agency Network . source https://digitalagencynetwork.com/ikea-digital-marketing-strategy/

10-Point Checklist for Successful Local SEO

Local SEO is a tough gig but, when 28% of local searches result in a purchase, it’s worth putting in some hard work. Thankfully, local SEO gets much easier once you’ve got all of the foundations in place and this 10-point checklist will help you do this. Crack all 10 of these key essentials and … The post 10-Point Checklist for Successful Local SEO appeared first on Digital Agency Network . source https://digitalagencynetwork.com/point-checklist-for-successful-local-seo/

Best Healthcare Advertising Campaigns from Agencies and Brands

Emotional, engaging, attracting: these 3 words are the first things that come to mind when we talk about healthcare advertising campaigns conducted by a hospital, medical center, or healthcare professionals such as doctors and nurses. We’re used to the advertising of products and certain services yet marketing can go beyond all the services that we’re … The post Best Healthcare Advertising Campaigns from Agencies and Brands appeared first on Digital Agency Network . source https://digitalagencynetwork.com/best-healthcare-advertising-campaigns-from-agencies-and-brands/

Top 5 AI Marketing Companies & AI Marketing Campaigns That Will Inspire You

In today’s digital age, technology has significantly transformed industries across the board, including marketing. With the advent of AI, marketing strategies have become more practical to implement allowing companies to increase their ROI and team members to use their critical and creative skills more.  In this blog post, we want to deep dive into the … The post Top 5 AI Marketing Companies & AI Marketing Campaigns That Will Inspire You appeared first on Digital Agency Network . source https://digitalagencynetwork.com/top-ai-marketing-companies-ai-marketing-campaigns-that-will-inspire-you/

Digital Marketing For Fashion and Clothing Brands: How To Build A Profitable Business

There are numerous fashion brands out there, but how do you make yourself stand out from the crowd? That is the real challenge. A good solution for this is deploying an effective digital marketing strategy. Digital marketing, if used in the right manner, can increase your sales, improve brand presence and make your brand more … The post <strong>Digital Marketing For Fashion and Clothing Brands: How To Build A Profitable Business</strong> appeared first on Digital Agency Network . source https://digitalagencynetwork.com/digital-marketing-for-fashion-brands-how-to-build-profitable-business-online/

The Power of Deliverability and Marketing Automation for Agencies: Why You Can’t Ignore Email Marketing

Every digital agency eventually faces two core struggles: driving consistent customer engagement and ensuring steady revenue growth for yourself and your clients. Fortunately, some tricks can help you quickly achieve all that and more. Email marketing remains one of the most effective ways to connect with customers and build brand loyalty. DMA reports that an … The post The Power of Deliverability and Marketing Automation for Agencies: Why You Can’t Ignore Email Marketing appeared first on Digital Agency Network . source https://digitalagencynetwork.com/the-power-of-deliverability-and-marketing-automation-for-agencies/

AI, Omnichannel and Personalisation: The 3 Digital Marketing Trends for 2023

eCommerce has transformed at lightning speed this decade—and digital marketing isn’t far behind as it races to keep up. Marketers now have to be agile to an unprecedented degree. That means adapting their strategies according to their customers’ everchanging needs. And as we look ahead into 2023, it also means we’ll see marketers continually shifting … The post AI, Omnichannel and Personalisation: The 3 Digital Marketing Trends for 2023 appeared first on Digital Agency Network . source https://digitalagencynetwork.com/ai-omnichannel-and-personalisation-the-3-digital-marketing-trends/

How Is Facebook Using AI and Reels to Defy Its Decline In Younger Users?

Last summer, Meta was struggling to get users to embrace Reels, the short-form videos directly emulating those of its wildly successful competitor TikTok. But through heavy investment not only in Reels but in AI as well, the social media giant is bouncing back in style, with viewership finally picking up and exploding into life. 2022 … The post How Is Facebook Using AI and Reels to Defy Its Decline In Younger Users? appeared first on Digital Agency Network . source https://digitalagencynetwork.com/how-is-facebook-using-ai-and-reels-to-defy-its-decline-in-younger-users/

7 Steps to Develop an Effective PPC Campaign Strategy

If you’re looking to make an impact with your digital marketing campaigns, a pay-per-click (PPC) campaign is often the go-to choice. PPC campaigns offer quick results and targeted reach, allowing you to target specific audiences or even particular keywords. Developing an effective strategy for your PPC campaigns isn’t always easy; a lot goes into creating … The post 7 Steps to Develop an Effective PPC Campaign Strategy appeared first on Digital Agency Network . source https://digitalagencynetwork.com/steps-to-develop-an-effective-ppc-campaign-strategy/

What is a Martech Stack?

Marketing departments face increasing challenges in running successful campaigns. To demonstrate return on investment, gain valuable business insights from data, expand their reach, stay within budget, and outperform rivals, they must equip themselves with appropriate tools. Achieving these goals manually is not feasible, so the selection of marketing technology, also known as a MarTech stack, … The post What is a Martech Stack? appeared first on Digital Agency Network . source https://digitalagencynetwork.com/what-is-a-martech-stack/

How to Empower Your Creative Team: Transform Graphic Designers into Motion Designers with Artboard Studio

In today’s digital landscape, as consumers increasingly spend more and more time online, creating engaging content that speaks to target audiences is becoming more crucial. The popularity of video content on social media platforms like Facebook, Instagram, and TikTok has driven the rise of motion graphics. As a result, visual storytelling and motion graphics have … The post How to Empower Your Creative Team: Transform Graphic Designers into Motion Designers with Artboard Studio appeared first on Digital Agency Network . source https://digitalagencynetwork.com/transform-graphic-designers-into-motion-designers-with-artboard-studio/

Best No Code App Builders in 2023

Have you ever wondered what no-code app builders are and why they’re becoming increasingly popular lately?  The answer is simple! They provide you with faster development time, lower costs, and the ability to create custom applications without coding experience. What is a No-Code App Builder? No-code app builder is a platform or tool designed to … The post Best No Code App Builders in 2023 appeared first on Digital Agency Network . source https://digitalagencynetwork.com/best-no-code-app-builders/

Is Your Agency Ready for the Future of Work?

“WFH”, “AI”, and “4-day-week” are part of our everyday business language now. Just a few years ago, though, this wasn’t true at all. It’s no secret that the world of work is changing. But businesses looking to adapt to the future of work will need to prepare for more than just language shifts. Workplace operations … The post Is Your Agency Ready for the Future of Work? appeared first on Digital Agency Network . source https://digitalagencynetwork.com/is-your-agency-ready-for-the-future-of-work/

Get Discovered: Tips and Tricks for Maximizing Your Presence on Instagram Explore

One of the many features that Instagram offers us is Instagram Explore. We already understand very well that whatever video and content we watch on Instagram, the same will come to us. That’s how the Instagram algorithm works. The same concept applies to Instagram Explore. However, Instagram Explore has some points to consider.  For example, … The post Get Discovered: Tips and Tricks for Maximizing Your Presence on Instagram Explore appeared first on Digital Agency Network . source https://digitalagencynetwork.com/get-discovered-tips-and-tricks-for-maximizing-your-presence-on-instagram-explore/

10 Best Free Task Management Software in 2023

Managing tasks is synonymous with managing people.  While workspaces have moved from on-site to hybrid models, the need for effective team collaborations has skyrocketed. Here’s when technology fits in. You need software solutions to make communication easy and effective. 47% of project managers state that they’re expected to deliver more value with a limited timeline … The post 10 Best Free Task Management Software in 2023 appeared first on Digital Agency Network . source https://digitalagencynetwork.com/best-free-task-management-software/

The Ultimate Guide to Outsourcing SEO Services

Outsourcing SEO Services is the best way to ensure your digital marketing campaign's success and this guide is here to help you learn more! The post The Ultimate Guide to Outsourcing SEO Services appeared first on Digital Agency Network . source https://digitalagencynetwork.com/the-ultimate-guide-to-outsourcing-seo-services/

6 Key Points About The Digital Marketing Strategy Of BMW

To study BMW marketing strategy, we first need to point out that the web presence is not just for selling products. It is also a ‘vehicle’ to position the brand and satisfies their goals with poise. BMW is considered as one of the leading producers of luxury and state of the art vehicles for many … The post 6 Key Points About The Digital Marketing Strategy Of BMW appeared first on Digital Agency Network . source https://digitalagencynetwork.com/6-key-points-about-the-digital-marketing-strategy-of-bmw/

How to Outsource Social Media Marketing for Positive ROI

Reach. Engage. Convert.  That’s what social media marketing can do for businesses: small, medium, or large.  With the right social media marketing strategies, businesses can reach the target audience and boost engagement. This can help build a positive online presence, thereby accelerating conversions.  In fact, a 2021 report states that social media marketing proved effective … The post How to Outsource Social Media Marketing for Positive ROI appeared first on Digital Agency Network . source https://digitalagencynetwork.com/how-to-outsource-social-media-marketing-for-positive-roi/

Why Ecommerce SEO Services Are a Better Investment Than Paid Ads

If you have an eCommerce business, you are concerned with making as many sales as possible. You want to be constantly increasing your reach on the internet, drawing in customers and enjoying selling your products. While the concept sounds easy, in reality, it can be difficult to execute. Many eCommerce business owners turn to paid … The post Why Ecommerce SEO Services Are a Better Investment Than Paid Ads appeared first on Digital Agency Network . source https://digitalagencynetwork.com/why-ecommerce-seo-services-are-a-better-investment-than-paid-ads/

Creating An Inspiring Brand Story: Explained With Examples

Stories are one of the important parts of life that bring us together in all kinds of situations, attract our attention, and most importantly remind us that we are human by making us experience many different emotions. The importance and influence of storytelling have always taken place in our lives and will continue to do … The post Creating An Inspiring Brand Story: Explained With Examples appeared first on Digital Agency Network . source https://digitalagencynetwork.com/creating-an-inspiring-brand-story-explained-with-examples/

How Companies Are Using AI in Digital Marketing

AI in digital marketing empowers companies by automating many marketing tasks and improving processes. It helps marketers save time on tasks that would be difficult or even impossible to do manually within a reasonable time frame.  The global artificial intelligence market is estimated to generate $433 billion in sales from 2020 to 2023. AI marketing … The post How Companies Are Using AI in Digital Marketing appeared first on Digital Agency Network . source https://digitalagencynetwork.com/how-companies-are-using-ai-in-digital-marketing/

What Does TikTok Shop LIVE Mean for Brands?

TikTok Shop LIVE has been a game changer for businesses, many of which have witnessed significant growth since having embraced the live shopping feature. With the right execution, there’s a genuine opportunity to make incredible sales in a relatively short time. Merchants worldwide are recognising this fertile ground for revenue, and have begun the painstaking … The post What Does TikTok Shop LIVE Mean for Brands? appeared first on Digital Agency Network . source https://digitalagencynetwork.com/what-does-tiktok-shop-live-mean-for-brands/

10 Tips To Create The Best SEO Content Strategy

Along with human evolution, how businesses market their products and services to their target audiences also evolves. While it is true that the addition of ‘digital’ in marketing enables companies to have a wider reach, the competition to stand out becomes fiercer. Many businesses today incorporate search engine optimisation (SEO) into their content to increase … The post 10 Tips To Create The Best SEO Content Strategy appeared first on Digital Agency Network . source https://digitalagencynetwork.com/tips-to-create-the-best-seo-content-strategy/

Best AI Content Generators for Content Producers in 2023

Is there anyone left who has never tried out any best AI content generators out there? Thanks to the Chat GPT, we are now all aware of the rising trends in AI content generators. If you ended up here, I consider you have already given a go to some random AI text generators and want … The post Best AI Content Generators for Content Producers in 2023 appeared first on Digital Agency Network . source https://digitalagencynetwork.com/best-ai-content-generators-for-content-producers/

How to Detect AI Content: Can Google Detect It?

Artificial Intelligence has taken the business world by storm with its lightning-fast customer service and cutting-edge marketing tools. But while automation has certainly shown improvements in competitive positioning, there’s one aspect that AI can’t quite replicate: the unique creativity and originality of the human mind.  Join us as we explore the fascinating intersection between AI … The post How to Detect AI Content: Can Google Detect It? appeared first on Digital Agency Network . source https://digitalagencynetwork.com/how-to-detect-ai-content-can-google-detect-it/